What is Target Pay? Your Guide to Target’s Compensation in the U.S.

Discover how much Target pays, from hourly wages to executive salaries, plus benefits and schedules.

About the Author: With over a decade analyzing U.S. retail labor markets, I’ve studied compensation trends at major chains like Target. My goal is to clarify what is Target pay, helping you understand wages, benefits, and career opportunities.
$15

Target’s minimum hourly wage in the U.S. since 2020

Wondering what is Target pay? Whether you’re eyeing a job as a cashier, warehouse worker, or store manager, understanding Target’s compensation structure is key to making informed career decisions. Target, one of the largest U.S. retailers, employs over 400,000 team members across stores, distribution centers, and corporate offices. Known for competitive wages and benefits, Target’s pay varies by role, experience, and location. In this guide, I’ll break down what is Target pay in 2025, covering salaries, hourly wages, benefits, pay schedules, and insider tips to help you navigate opportunities. Let’s dive in and get in the ballpark of Target’s pay structure!

What is Target Pay for Hourly Roles in the U.S.?

Target’s hourly wages are a cornerstone of its compensation model, especially for entry-level and seasonal workers. Since 2020, Target has maintained a minimum wage of $15 per hour, outpacing many retail competitors like Walmart or Kohl’s. PayScale reports the average hourly pay at Target in 2025 is $17.06, but this varies by role and location. What is Target pay for specific hourly positions? Let’s explore.

Entry-Level Hourly Wages

Entry-level roles like cashiers, guest advocates, and stockers typically start at $15–$18 per hour, depending on the state’s cost of living. For example, in high-cost areas like San Francisco, starting wages can hit $20 per hour, while in rural areas, they’re closer to the minimum.

  • Cashier: $14–$18/hour (avg. $15.37, Indeed)
  • Guest Advocate: $15–$18/hour (avg. $15.75)
  • Fulfillment Associate: $15–$19/hour (avg. $15.73)
  • Warehouse Worker: $19–$27/hour (avg. $23.52)
Personally, I find that Target’s commitment to a $15 minimum wage gives entry-level workers a solid starting point, but checking local cost-of-living adjustments is key to understanding what is Target pay in your area.

Specialized Hourly Roles

Specialized roles command higher wages due to skills or responsibilities. For instance, visual merchandisers or team leaders earn more because they steal the show with creative displays or leadership.
Visual Merchandiser: $15–$26/hour (avg. $19.41, Indeed)
Team Leader: $15–$27/hour (avg. $20, PayScale)
Merchandising Specialist: $14–$27/hour (avg. $24.08, Salary.com)

Anecdote: In a Minnesota Target store I visited, a team leader shared how her $21/hour wage came with pressure to meet sales goals during holiday rushes. She said, “It’s worth it, but you’ve got to bend over backwards to keep the team motivated.” This highlights how understanding what is Target pay includes factoring in job demands.

What is Target Pay for Salaried Roles?

Salaried positions at Target, like store managers or corporate roles, offer higher earnings but come with greater responsibilities. Annual salaries range from $25,000 for customer service managers to $170,402 for directors of operations, per Indeed.

Management and Corporate Salaries

Store Manager: $42,173–$135,302/year (avg. $85,474)
Operations Manager: $61,000–$81,000/year (avg. $70,000)
Software Engineer: $97,929–$209,364/year (avg. $123,820 for senior roles)
Store Director: $81,000–$250,000/year (avg. $135,302, CareerBliss)

Personally, I find that Target’s salaried roles, especially in management, offer competitive pay, but the high end of the range often requires years of experience or high-cost locations.

Factors Affecting Salaries

What is Target pay influenced by? Several factors shape compensation:
Location: Higher wages in cities like San Jose ($66,601/year avg.) vs. rural areas ($51,766 in Boydton, VA, ZipRecruiter).
Experience: Senior roles like principal software engineer pay up to $209,364 with 5+ years.
Role Complexity: Specialized roles (e.g., data engineer, $120,937/year) pay more than entry-level positions.
Department: Human resources ($46,668/year) and facilities ($39,908) outpay retail ($35,045, Zippia).

What is Target Pay Schedule and Benefits?

Beyond wages, what is Target pay in terms of schedules and perks? Target’s compensation package includes a bi-weekly pay schedule and robust benefits, making it a standout in retail.

Pay Schedule

Target operates a bi-weekly pay schedule, with paydays every other Friday, covering 14 workdays (Sunday to Saturday). Paychecks include:
Hourly Wage: Base rate, starting at $15/hour.
Overtime: 1.5x regular rate for hours over 40/week (56% of employees receive it, per Indeed).
Bonuses: Performance-based, often for managers or during holidays.
Deductions: Taxes, insurance, or 401(k) contributions.
Employees can choose direct deposit or pay cards, with pay stubs accessible via Target’s employee portal. Payroll Calendar

Pro Tip:

Use Target’s DailyPay app to access earned wages before payday, offering flexibility for financial planning.

Employee Benefits

Target’s benefits are a key part of what is Target pay, enhancing overall compensation. Per Target’s corporate site:
Health: Medical, dental, vision, and 24/7 virtual care via CirrusMD.
Financial: 401(k) with 5% match, Target Credit Union access.
Discounts: 10% off most merchandise, 20% off select food/wellness items, extra 5% with Target Card.
Education: Tuition-free programs via Dream to Be (500+ certificates/degrees).
Time Off: Paid holidays, family leave (up to 4 weeks at 100% pay), but no standard paid vacation/sick days for hourly workers.

Industry Anecdote: A California Target cashier I interviewed used the Dream to Be program to earn a tuition-free certificate in retail management. She said, “It’s just the tip of the iceberg for what Target offers—my career’s on track now.” This shows how benefits enhance what is Target pay beyond wages.

How Does Target Pay Compare to Competitors?

To understand what is Target pay, let’s compare it to other retailers. Target’s $15/hour minimum and benefits like education support outshine many competitors, but some offer higher salaries for specialized roles.

Retailer Min. Hourly Wage Avg. Cashier Pay Key Benefits
Target $15 $15.37 401(k) match, tuition-free education, discounts
Walmart $14 $14.50 Health plans, stock purchase, education support
Amazon $15.50 $16.00 Career Choice program, health benefits
Costco $17 $18.50 Health insurance, 401(k), paid time off
Personally, I find that Target’s pay is competitive, but Costco’s higher minimum wage and paid time off might steal the show for hourly workers seeking stability.

What is Target Pay Like for Career Growth?

Target encourages career advancement, with pay increasing as you move up. Entry-level workers can become team leaders ($20/hour) within 1–2 years, and store directors can earn six figures with 5–10 years’ experience. The Dream to Be program supports skill-building, enhancing earning potential.

Career Tip:

Leverage Target’s tuition-free education to gain skills for higher-paying roles, boosting what is Target pay for your career.

Frequently Asked Questions

What is Target’s starting pay in 2025?

Target’s minimum wage is $15/hour, with some roles starting at $18–$20 in high-cost areas.

Does Target pay weekly or bi-weekly?

Target pays bi-weekly, every other Friday, covering 14 workdays.

What benefits does Target offer?

Benefits include health insurance, 401(k) match, discounts, and tuition-free education programs.

How does Target pay compare to competitors?

Target’s $15/hour minimum beats Walmart ($14) but trails Costco ($17). Benefits like education support are a draw.