Why Grandparents Are Joining TikTok (And Why It Matters)

TikTok, once a hub for teens, now welcomes an unexpected group: U.S. grandparents. In 2025, over 20% of TikTok users are aged 50+, with many grandparents creating videos, sharing stories, and connecting with younger generations. Why are Grandparents Joining TikTok, and why does it matter? This trend reflects a shift in how older adults engage with technology, breaking stereotypes and fostering family ties. This article explores the reasons behind grandparents’ TikTok rise, from staying connected to embracing creativity. We examine benefits, challenges, and practical ways to support their digital journey. Join us to understand how Grandparents Are Joining TikTok reshapes social media and strengthens intergenerational bonds in a tech-driven world.

The Rise of Grandparents on TikTok

TikTok, with 150 million U.S. users in 2024, thrives on short, engaging videos. While Gen Z dominates, grandparents are carving their niche. A 2025 report shows 15% of U.S. adults over 60 use TikTok weekly, up from 8% in 2022. Grandparents Are Joining TikTok to share recipes, life stories, or dance challenges, often gaining thousands of followers.

This surge stems from increased smartphone adoption. In 2024, 83% of U.S. adults over 65 own smartphones, per Pew Research, enabling easy access to apps like TikTok. Grandparents learn from grandkids or peers, navigating the platform’s simple interface. Profiles like @GrandmaDroniak, a 90-year-old with millions of followers, highlight their appeal. Their authentic, humorous content resonates across ages, proving social media isn’t just for the young. Grandparents Are Joining TikTok reflects a cultural shift toward inclusive digital spaces.

Why Grandparents Embrace TikTok

Grandparents join TikTok for varied, meaningful reasons, blending personal fulfillment with social connection.

Staying Connected with Grandkids

TikTok bridges generational gaps. A 2024 survey found 70% of U.S. grandparents use social media to bond with grandkids. By joining TikTok, they share trends or duet videos, fostering closeness despite physical distance.

Expressing Creativity

TikTok’s tools, like filters and music, spark creativity. Grandparents create content, from storytelling to comedy skits, with 60% of older users posting weekly, per 2025 data. This outlet boosts confidence and joy.

Learning New Skills

TikTok offers tutorials on cooking, crafts, or tech. A 2024 study noted 55% of seniors use social media to learn, helping grandparents stay sharp and engaged.

Challenging Stereotypes

Grandparents defy ageism by embracing modern platforms. Their presence on TikTok, seen in viral trends, shows older adults as vibrant, tech-savvy contributors, inspiring others.

These motivations explain why Grandparents Are Joining TikTok, highlighting their desire to connect, create, and grow.

Benefits of Grandparents on TikTok

Grandparents’ TikTok participation yields significant advantages for themselves and their families.

Stronger Family Bonds

Collaborating on videos strengthens ties. A 2024 report found 65% of families with active grandparents on social media report closer relationships, enhancing emotional connection.

Mental Health Boost

Creative expression reduces loneliness, affecting 30% of U.S. seniors, per 2024 data. TikTok’s community engagement lowers stress and improves well-being.

Cultural Influence

Grandparents share wisdom, like historical stories or traditional recipes, enriching TikTok’s content. Their videos, viewed by 80% of users across ages in 2025, shape trends.

Tech Confidence

Mastering TikTok builds digital skills. A 2023 study noted 50% of seniors feel more confident using tech after engaging with social media, aiding independence.

These benefits show why Grandparents Are Joining TikTok matters, fostering personal growth and family unity.

Challenges Grandparents Face on TikTok

Despite enthusiasm, grandparents encounter hurdles on TikTok, requiring support to navigate.

Learning Curve

TikTok’s interface can overwhelm newcomers. A 2024 survey found 40% of seniors struggle with app navigation, slowing their adoption.

Online Safety Concerns

Scams and privacy risks worry 60% of older users, per 2025 data. Grandparents may share personal details unknowingly, needing guidance on settings.

Negative Feedback

Online criticism, faced by 25% of senior creators, per 2024 reports, can discourage participation, especially for those new to public platforms.

Time Management

TikTok’s addictive nature challenges 50% of older users, per 2024 studies, who spend 1–2 hours daily, potentially disrupting routines.

These obstacles highlight the need for support to ensure Grandparents Are Joining TikTok remains a positive experience.

Read Also: Are Smartphones Raising a Generation of Anxious Kids?

Supporting Grandparents on Their TikTok Journey

Families and communities can help grandparents thrive on TikTok with these practical steps:– Teach the Basics: Grandkids or family members can guide grandparents through TikTok’s interface, like creating videos or adjusting privacy settings, in 30-minute sessions.
– Promote Online Safety: Show grandparents how to set accounts to private and avoid sharing personal details. Apps like AARP’s digital safety guides offer tips.
– Encourage Collaboration: Create videos together, like dance challenges or storytelling, to boost confidence. A 2024 study found 70% of seniors enjoy co-creating content.
– Set Time Limits: Suggest 1-hour daily TikTok use to balance engagement with offline activities, using phone timers or apps like Screen Time.
– Celebrate Efforts: Like or comment on their videos to build morale. Positive feedback motivates 80% of senior creators, per 2025 data.These strategies ensure Grandparents Are Joining TikTok becomes a rewarding, safe experience.

Conclusion: A New Digital Legacy

Embracing Grandparents on TikTok

Why Grandparents Are Joining TikTok matters for U.S. families and culture in 2025. Their presence on TikTok strengthens family bonds, boosts mental health, and shares wisdom, with 15% of users over 60 shaping trends. Challenges like learning curves and online safety require support, but teaching basics, promoting safety, and collaborating on content pave the way for success. Grandparents’ embrace of TikTok defies stereotypes, proving age doesn’t limit digital engagement. By supporting their journey, families create a legacy of connection and creativity, ensuring TikTok remains a vibrant, inclusive platform for all generations.

For more insights on the impact of social media on older adults, check out these resources:

Frequently Asked Questions About Grandparents on TikTok

Why are Grandparents Joining TikTok?

Grandparents join TikTok to connect with grandkids, express creativity, learn skills, and challenge age stereotypes, with 15% of U.S. users over 60 active in 2025.

What benefits do grandparents gain from TikTok?

They strengthen family bonds, improve mental health, share cultural wisdom, and build tech confidence, as seen in 65% of families, per 2024 data.

What challenges do grandparents face on TikTok?

They encounter learning curves, online safety risks, negative feedback, and time management issues, affecting 40–60% of senior users, per 2024–2025 studies.

How can families support grandparents on TikTok?

Teach the app’s basics, promote safety, collaborate on videos, set time limits, and celebrate their efforts to ensure a positive experience.

Does TikTok help grandparents connect with grandkids?

Yes, 70% of U.S. grandparents use social media like TikTok to bond with grandkids, creating shared experiences, per 2024 surveys.